654 26 92 52 pjpeinado@gmail.com

Marketing, advertising and creativity

experience

professional

Creatividad

2020

2015

Creative Director

Motorpres Ibérica

  • Working with the advertising and marketing departments of Motorpress Ibérica, developing commercial proposals, communication, marketing actions and sponsorship of events for brands.
  • Responsible for the corporate identity of the company.

2015

2011

Digital Art Director

Motorpres Ibérica |  Gruner and Jahr |  Bertelsmann

  • Responsible for the development and monitoring of the company's interactive digital magazines in the Apple Store and Google Play using Adobe DPS.
  • Art director of the advertising, print, online, digital and corporate media team.
Tipografia

2011

2000

Editorial Art Director

Motorpres Ibérica |  Gruner and Jahr |  Bertelsmann

  • Art direction in different publishing areas, Motorcycles, Sport and Premium area of Motorpress-Ibérica. Weekly and monthly magazines: Motorcycling La Moto, Motoverde, ScooteLife, Bike in depth, Cycling in depth, Tennis in depth, Diving in depth, Equestrian, Connect, World Transport, Plane Revue, Sailing and Watches & Fountain pens...
  • Managing teams of nine and twelve designers.
  • Design and prototyping of editorial websites such as lamoto.es, motociclismo.es, actionteam.es and the company's corporate website.

 

Content is King

2007

2003

Innovation and development

Motorpres Ibérica

Member of internal laboratories to define the company's new workflows:

  • Censhare editorial content management system
  • Adobe InCopy desktop publishing. Workflow XML.
  • Closed PDF workflow integration.
  • Migrating from QuarkXpress to Adobe InDesign.
  • Evolution from analog to digital photography.

 

2000

1998

Department of Art and New Applications

Motorpres Ibérica

  • In the Art Department of Motorpress-Ibérica, making covers and design of new publications Autovía, Diving a fondo and Relojes & Estilográficas.

1998

1997

Designer

Luike - Motorpress

  • In charge of the design and layout of special issues of motorcycle magazines, and of the closures in the weekly magazine Motociclismo.
Formación diseño grafico

1997

Trainer

DIMAX

  • Teaching professional courses in Photoshop, Freehand, Illustrator, InDesign and Quarkxpress; companies such as the newspaper EL HOY in Badajoz, the Luike-Motorpress publishing group, the editorial and marketing departments of philips' Multimedia division...

if you think we can share a project
let's talk!

You can fill out the form or call me on 654 26 92 52

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